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A New Look!

The Accumulation of Small Moments  12"hx12"w  Encaustic, Fiber on Panel  Do you ever find yourself in need of a change?  Maybe it's a change as small as a new haircut or maybe it takes the form of a new look to a room in your house.   Perhaps you don’t want a new look, but a new attitude.    Maybe what you seek is a new view of your life or your work?  W hatever it may be, it's always something fun to do because it brings some "newness" into your life.  We all find comfort in the status quo but a little change; something new can be just what we need.  Frozen Music     5.5”hx11”wx6.5”d    Encaustic, Fiber, Wire, Found Metal For a while now I have wanted to change my website.   I wanted to keep the basic design simple and focus on showing my artwork in a straightforward way.   I also wanted to assimilate various social media platforms into my website in order to create a more complete web presence.   My final revisions included tying in th

Building a Strong Online Presence

                                         On March 23 rd and 24 th , the Chicago Cultural Center hosted the 9 th annual Creative Chicago Expo.   This event featured workshops, vendor information and resources for creatives in all disciplines.   I attended the workshops “Build a Strong Online Presence” given by Jennifer Rapp Peterson of Indiemade and “Maximizing the Potential of Your Website in Cyberspace” given by Brad Lichtenstein of Creative Capital. Ms. Peterson’s advice begins with the need to define your goals. Why do you want to be online and what do you want to communicate?   She urged everyone to not only discover yourself, the who, what, where, how and why of your personality and the personality of your art, but to also identify your audience and speak to them directly by searching for what they want.   Both workshops stressed the importance of participation in social media.   It is important to listen to the social conversation as well as sharing and engaging on s